Restaurant Equipment Articles : 184 Million Americans to Watch 2015 Super Bowl According to NRF Survey
Average Fan to Spend 14% More for Patriots/Seahawks Match-Up
184 Million Americans to Watch 2015 Super Bowl According to NRF Survey
Average Fan to Spend 14% More for Patriots/Seahawks Match-Up
The most widely watched sporting event of the year will draw an estimated 184 million viewers when the Seattle Seahawks return to the Super Bowl after last year’s win to face the New England Patriots on Sunday, February 1, for Super Bowl XLIX. According to the National Retail Federation’s Super Bowl Spending Survey conducted by Prosper Insights & Analytics, average viewer spending will reach a survey high of $77.88, up from $68.27 last year, with fans planning to splurge on everything from game day food and new televisions to athletic wear and decorations. Total spending is expected to reach $14.3 billion.*
“With renewed confidence in the economy and the outlook for 2015, consumers are looking forward to some good old-fashioned fun with their friends and family to celebrate the big game,” said NRF President and CEO Matthew Shay. “Retailers will take full advantage of the expected traffic from avid fans by making sure they have a
Restaurant Equipment Articles : 184 Million Americans to Watch 2015 Super Bowl According to NRF Survey
Average Fan to Spend 14% More for Patriots/Seahawks Match-Up
184 Million Americans to Watch 2015 Super Bowl According to NRF Survey
Average Fan to Spend 14% More for Patriots/Seahawks Match-Up
The most widely watched sporting event of the year will draw an estimated 184 million viewers when the Seattle Seahawks return to the Super Bowl after last year’s win to face the New England Patriots on Sunday, February 1, for Super Bowl XLIX. According to the National Retail Federation’s Super Bowl Spending Survey conducted by Prosper Insights & Analytics, average viewer spending will reach a survey high of $77.88, up from $68.27 last year, with fans planning to splurge on everything from game day food and new televisions to athletic wear and decorations. Total spending is expected to reach $14.3 billion.*
“With renewed confidence in the economy and the outlook for 2015, consumers are looking forward to some good old-fashioned fun with their friends and family to celebrate the big game,” said NRF President and CEO Matthew Shay. “Retailers will take full advantage of the expected traffic from avid fans by making sure they have a